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Pilot for centralized topic and event planning

SWR currently uses a variety of systems and practices that are not unified when it comes to editorial planning. Up to now, overall planning in the SWR has been conducted primarily along individual formats or playout paths, such as the transmission scheme in linear television, rather than based on topics or events. The structures thus created no longer meet the demands of a multimedia news delivery.

In a workshop series with selected stakeholders, sommer + spohr gathered the requirements for a new, centralized system for topic and event planning. At the same time we developed the high level future workflows together with the core team.

The SWR is now able to initialize a pilot project that prototypically implements the most important requirements. It will allow the users to validate the new workflows and if necessary to adapt them in an early stage.